To the untrained eye, Viva Magenta looks like a mauve red that verges on pinkish purple. The fact that you can’t quite place your finger on the color makes it both intriguing and puzzling to look at. Pantone described Viva Magenta, the official color of the year 2023, as the meeting point of “crimson red, hot pink, fuchsia, raspberry, and maroon” when it was unveiled. The end effect of Viva Magenta is a bold, eye-catching color that isn’t afraid to stand out, thanks to its subtle style.
What better way to celebrate the start of a new year than to dress in the color that has been chosen for it? You may inject life into your outfits in a number of ways, depending on whether you want to go for a full monochromatic look with the magenta hybrid or whether you prefer subtle yet startling flashes of color.
Look ahead to see how some of our favorite local celebrities have been sporting Pantone’s 2023 Color of the Year, Viva Magenta.
This “unusual” shade will liven up your wardrobe!
We can’t believe how stunning you look in this dress. If you keep looking this fantastic, you should get a crown..
Make the year 2023 your new signature bikini color and prove once and for all that you’re the ultimate beach babe. Sweet and spicy!
Look sexy on the beach in this bikini set featuring a triangle top with a strappy design, plunging halter, front O-ring, and back ties, as well as a matching pair of string bottoms with a low-rise waist, ultra cheeky cut, and side self-tie closures.
Keep reading if you’re a lady who likes to maintain her elegance at all times. You accessorized your all-white ensemble with a Viva Magenta Embossed Crossbody Bag. Three hotties!